Press Release

E-COMMERCE TECHNOLOGY FLORIDA
ADDS SERVICES TO INCREASE CUSTOMERS ONLINE SALES

TAMPA, FL - May 2, 2003: E-Commerce Technology Florida (ECTF), an IBM Business Partner and provider of WebSphere based e-commerce solutions, announces the addition of search engine optimization (SEO) and internet marketing services to its offerings.

"SEO services are a natural complement to our core e-commerce capabilities," says Susan Rhein, CEO of E-Commerce Technology Florida. "Companies who already have an internet presence that need to increase their online sales will benefit from these services. This isn't about simply registering with the major search engines. This is a niche area with the goal of driving highly targeted traffic to a site from the major engines, such as Google, Yahoo and MSN - traffic that is likely to convert to sales".

The search engine arena is going through a lot of change and consolidation at this time. Keeping up with those changes is necessary in order to understand how to come up within the first 10-20 listings within each major search engine. And once a top ranking is achieved it is difficult to keep that ranking without understanding the changes going on in the search engine industry, which have significant impact on these rankings.

By staying on top of all the changes going on in the search engine optimization industry, ECTF offloads this time consuming task from its customers. The SEO services provided by ECTF can help companies of all sizes - from mom and pop shops to large corporations - increase their internet sales dramatically. ECTF specialists are certified by the Academy of Web Specialists in the latest Search Engine Marketing skills.

About E-Commerce Technology Florida
E-Commerce Technology Florida, (www.ectflorida.com), provides two types of complimentary services: creation of customized e-commerce sites, and search engine optimization & internet marketing services. The two types of services go hand in hand since once an e-commerce site goes live, the next step is to create internet traffic for the site of targeted customers that will make purchases from the site. E-Commerce Technology Florida is an IBM Business Partner and has been in business since 1996.
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